THE WORK OF ANDREW MOWBRAY: DESIGNER & ART DIRECTOR
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TLC Performance & Therapy

​Branding creation for a Toronto based chiropractor and fitness consultant. 

Logo design, the first element of the TLC branding. 

The muscular structure of the back inspired for logo design.

Branding - business cards. 

Full branding expressed in stationary set. 

TLC Performance & Therapy

OVERVIEW:

Dr. Tyler Linn is an accomplished chiropractor and conditioning expert who wanted to strike out on his own – opening his own practice. He wanted a corporate identity that reflected his new age outlook but still alluded to his deep understanding of skeletomuscular medicine. The concept became pretty clear after some research into the musculature of the back.

Once his logo and brand outline were approved, Dr. Linn asked me to continue on with a full stationary set and art direction for his practice's website.

CLIENT » Dr. Tyler Linn
DATE » July 2011
LINK » drtylerlinn.com